Surveys of local communities and social and demographic analyses are carried on for private persons, political parties or business entities operating on municipality, county or city level. Knowledge of entrepreneurs operating in a given area will enable you to properly assess the economic potential and attract new investors. Learning who residents are, what they do, and what they think of local problems will allow you to better meet their expectations and increase their involvement in local matters. A coherent breakdown of data concerning social and demographic matters within a municipality is a valuable source of information for the authorities, residents, business people, and potential investors alike.
Key research problems include:
- public opinion surveys,
- economic potential evaluation,
- social and demographic breakdowns,
- study of the impact of large retail outlets on city operations,
- analysis of the impact of motorways and express ways development on the local community.