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Medicine pharmacy beauty

Since many years, Poles have been leaders in Europe in terms of the amount of purchased medications and dietary supplements and the sale of medications and cosmetics is expected to keep growing. It is thus not surprising that it is the medical and pharmaceutical industry that spends the most on marketing activities. Patients have become more aware and expect broader access to information and active participation in the treatment process. Consequently, the competition on the medical market is growing fiercer and it is increasingly hard to meet consumers’ needs. In order to be successful in this dynamically growing sector, one needs research and knowledge development.

 

In ABR SESTA, we support companies manufacturing medications, dietary supplementshygienic goods and cosmetics. We cooperate with pharmacydrugstore and perfumery chains. We offer solutions for health care providers, manufacturers of medical equipment and distributors of cosmetics. In our projects, we survey specialists, nurses, and pharmacists.

Join our satisfied customers. Ask what we can do for your business.

Research we conduct in the given area:

Selected references:

Flexible work practices

Since November 2013, ABR SESTA has been working for L’Oreal Polska on a project which involves the monitoring of prices and promotional displays in selected modern retail outlets. ABR SESTA has proven to be a reliable and trustworthy partner. Research results contain high quality of data and analyses, and are delivered in a timely manner. The company is very flexible and rapidly reacts to our needs.

Katarzyna Adamkiewicz
Revenue Manager
L'Oreal Polska
Harmonious cooperation

We have been cooperating with ABR SESTA in the field of marketing research since 2011. I confirm that the company has implemented our orders on 2 research waves including 600 mystery shopper visits in pharmacies. The contract was performed in a business-like and timely manner, in accordance with good practice and recommendations. What is worth noting is the very good contact with company staff and their flexible and open-minded approach to cooperation. Cooperation between our companies has been harmonious and smooth. We are pleased to recommend ABR SESTA as a marketing research provider.

Beata Pankiewicz-Lepek
Regional Manager
Bayer HealthCare

Our clients from the industry: